Back at the hotel in Gothenburg after a great time with old and new friends at Spinneriet. Yesterday 50 of Swedens most loved bloggers and/or instagrammers were invited to a spring party at Spinneriet, Lindome just outside Gothenburg. Multitalented Frida Ramstedt, Trendenser, hosted the event and the newly opened restaurant Lilla Spinneriet served us food to die for! If you have a chance, go there. It is well worth the travel. Frida and many other talented craftsmen has turned the old building into a creative sight. You can tell they place is filled with humble people who truly has a passion for what they do.

Perhaps I use big words now, but I believe this type of creative meetings changes the climate of business. A new type of business culture is born, and its all about sharing. A few years ago no one thought blogging could be a real job. Now creative people are changing history in a most unusual way. I like it. I truly believe that being honest and true in what we all look for.

Next on my schedule is a meeting in the beautiful Horred and Ekelund linen weavers, can not go into the details yet but stay tuned for more info!